Questions and Answers around Advertising

What is CPM?

Cost to show the ad to one thousand viewers.

What is CTR (Click Through Rate)?

Its statistic of how much percentage of viewers that clicks on an ad. A CTR is obtained by dividing the number of users who clicked on an ad on a web page by the number of times the ad was delivered (impressions)

What do we mean by maximal frequency?

The average number of times and ad is viewed for same unique visitor.

What is our lowest advertising order?

The minimum order for advertising at Power Challenge is 3000 USD, in order to cover cost of production.

What is the contact information for delivering prepared advertising material?

E-mail the information to: campaign@powerchallenge.com. Define campaign name and the URL that the ad shall be linked to.


For advertising opportunities please contact advertising@powerchallenge.com

ACTION GAMES

Instant and thrilling online high quality 3D sports games! Player vs. player.
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MANAGER GAMES

Online massive strategy sports games. Manage and coach a team or an athlete to great success!
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Gender Percentage
Male 96%
Female 4%
Age Percentage
<15 21%
15-26 58%
27-34 14%
>35 7%
Region Percentage
Europe 41%
North America 15%
ASIA 5%
South America 39%

Marketing Facts

A Nielsen Interactive Entertainment study showed that men between 18-34 have declined television viewership with 12 percent, while this same audience spent 20 percent more time with video and on-line games

Online gamers are focused and actively involved in the gaming experience. Constantly alert and responsive to every element on the screen, gamers are an intensely captive audience.

NEWS

Power Challenge Launches Major Update to Popular Soccer Game
2007-12-12
Benchmark Capital Invests $8 Million in Power Challenge
2007-05-14
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